Introducing Logos in Elements for iWork

October 15, 2015

Everyone and their mother is familiar with the story of how Nike’s iconic Swoosh logo was designed for $35 (in 1971’s money, but still). More recently, Twitter paid between $10 and $15 for the now-ubiquitous bird design. Hindsight might not have been kind to the graphic designers who had created these, but having contributed to some of the most successful brands of our time must feel amazing.

What we are trying to say here is that we are introducing a new category to the much-loved Elements for iWork app and it gives you 100 ready-made logos for your own special projects. As with all our designs, you’re allowed to use them for commercial purposes as long as you don’t just resell them. That would just be mean. Otherwise, you can take them and do something amazing.

Each logo covers three versions: standard for most situations; compact for tight or vertical spaces; and minimal for secondary communication such as a browser tab. The color guidelines are also included.

Beside the new logos, the Elements for iWork set provides hundreds of badges, ribbons, doodles, icons, and more for Pages and Keynote. It is available for purchase on the Mac App Store.